منابع مشابه
An interactive service customization model
Mass customization has become one of the key strategies for a service provider to differentiate itself from its competitors in a highly segmented global service market. This paper proposes an interactive service customization model to support individual service offering for customers. In this model, not only that the content of an activity is customizable, but the process model can also be cons...
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In mass customization, companies strive to enhance customer value by providing products and services that are approximate to customers’ needs. A company’s strategy of allocating its limited capacity to meeting diverse customer requirements directly impact customer perceived value in terms of available options, cost, and schedule. Proposed in this paper is an auction-based mass customization mod...
متن کاملAn Active Networking Approach to Service Customization
Active networking is a powerful technology to insert new functionality into the networking. In this paper we look at how active networking technology can be used to customize network services. We observe that users often want slightly different versions of network services such as multicast and network quality of service. We propose to implement these services as a base service that provides th...
متن کاملService Customization by Variability Modeling
The establishment of service orientation in industry determines the need for efficient engineering technologies that properly support the whole life cycle of service provision and consumption. One challenge is adequate support for service consumers for employing complex services in their individual application context, which becomes particularly important for large-scale enterprise technologies...
متن کاملProduct Customization and Customer Service Costs: An Empirical Analysis
We conduct a field study with a US health insurance firm to examine how product customization affects firm’s cost to serve the customers through its call center. In our setting, the product is a complex health insurance plan. Firm incurs substantial cost in serving the customers through its call center, and adjudicating the claims using its information systems. Firm sells either standard plans,...
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ژورنال
عنوان ژورنال: Information and Software Technology
سال: 2006
ISSN: 0950-5849
DOI: 10.1016/j.infsof.2005.04.007